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Advertising and promotion : an integrated marketing communication perspective / George E. Belch & Michael A. Belch
by Belch, George E | Belch, Michael A. Edition: 9th ed. Material type:  Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill/Irwin, [2012]Availability: Items available for loan: Masambong Branch (1). Location(s): Reference Section R 659.1 B427a 2012.
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A total visual advertising campaign proposal for nutrilicious food corporation
by Koh, Sue Ellen. Material type: Book; Format:
print
; Literary form:
Not fiction
Availability: Items available for reference: Main Library [Call number: F 659.1 K79t 2002] (1). Location(s): Filipiniana Section F 659.1 K79t 2002.
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Creative strategy in advertising / Bonnie L. Drewniany, A. Jerome Jewler
by Drewniany, Bonnie L [author] | Jewler, A. Jerome [author]. Edition: Tenth editionMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston, MA : Wadsworth Cengage Learning, [2011]Availability: Items available for reference: Main Library [Call number: R 659.1 D776c 2011] (1). Location(s): Reference Section R 659.1 D776c 2011.
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Principles of advertising : a global perspective
by Lee, Monle [author] | Johnson, Carla [author]. Edition: Second editionMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : Haworth Press, [2005]Availability: Items available for reference: Main Library [Call number: R 659.1 L479p 2005] (1). Location(s): Reference Section R 659.1 L479p 2005.
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Social media marketing for dummies : elearning kit
by Khare, Phyllis [author]. Material type: Book; Format:
print
; Literary form:
Not fiction
Hoboken, NJ : John Wiley & Sons, [2012]Availability: Items available for reference: Main Library [Call number: R 659.144 K45s 2012] (1). Location(s): Reference Section R 659.144 K45s 2012.
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Graphic design basics
by Arntson, Amy E [author]. Edition: Fourth editionMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Belmont, CA : Thomson/Wadsworth, [2003]Availability: Items available for reference: Main Library [Call number: R 741.6 Ar767g 2003] (1). Location(s): Reference Section R 741.6 Ar767g 2003.
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How to write an ad / by Cecilia Minden and Kate Roth
by Minden, Cecilia [author] | Roth, Kate [author]. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Ann Arbor, MI : Cherry Lake Publishing, [2012]Availability: Items available for reference: Cubao Branch [Call number: R 808.06 L287 2012] (1), Main Library [Call number: R 808.06 L287 2012] (1), Masambong Branch [Call number: R 808.06 L287 2012] (1), North Fairview Branch [Call number: R 808.06 L287 2012] (1), Talipapa Branch [Call number: R 808.06 L287 2012] (1). Location(s): Children's Corner R 808.06 L287 2012, Children's Corner R 808.06 L287 2012, Children's Corner R 808.06 L287 2012, Children's Corner R 808.06 L287 2012, Children's Corner R 808.06 L287 2012.
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The law and advertising / Sinforoso R. Pagunsan
by Pagunsan, Sinforoso R [author]. Edition: Revised editionMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Quezon City : C & E Publishing, [2010]Availability: Items available for reference: Cubao Branch [Call number: F 343.599082 P139l 2010] (1), Greater Project 4 Branch [Call number: F 343.599082 P139l 2010] (1), Lagro Branch [Call number: F 343.599082 P139l 2010] (1), Main Library [Call number: F 343.599082 P139l 2010] (1), North Fairview Branch [Call number: F 343.599082 P139l 2010] (1), Pasong Tamo Branch [Call number: F 343.599082 P139l 2010] (1), Project 7 Branch [Call number: F 343.599082 P139l 2010] (1), Project 8 Branch [Call number: F 343.599082 P139l 2010] (1). Location(s): Filipiniana Section F 343.599082 P139l 2010, Filipiniana Section F 343.599082 P139l 2010, Filipiniana Section F 343.599082 P139l 2010, Law Research Center F 343.599082 P139l 2010, Filipiniana Section F 343.599082 P139l 2010, Filipiniana Section F 343.599082 P139l 2010, Filipiniana Section F 343.599082 P139l 2010, Filipiniana Section F 343.599082 P139l 2010.
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Positioning : the battle for your mind / Al Ries, Jack Trout
by Ries, Al [author] | Trout, Jack [author]. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : McGraw-Hill, [2001]Availability: Items available for loan: Cubao Branch (1), Main Library (1). Location(s): Reference Section C 659.1 R559p 2001, Reference Section C 659.1 R559p 2001.
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The secrets of word-of-mouth marketing : how to trigger exponential sales through runaway word of mouth / George Silverman
by Silverman, George [author]. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : AMACOM, [2001]Availability: Items available for loan: Cubao Branch (1). Location(s): Reference Section R 658.8 Si587s 2001.
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Advertising
by Miranda, Gregorio S. Edition: 3rd editionMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Mandaluyong City : National Book Store, ©2000Availability: Items available for reference: Krus na Ligas Branch [Call number: F 659.1 M672a 2000] (1), Main Library [Call number: F 659.1 M672a 2000] (1), North Fairview Branch [Call number: F 659.1 M672a 2000] (1), Payatas Lupang Pangako Branch [Call number: F 659.1 M672a 2000] (1). Location(s): Filipiniana Section F 659.1 M672a 2000, Filipiniana Section F 659.1 M672a 2000, Filipiniana Section F 659.1 M672a 2000, Filipiniana Section F 659.1 M672a 2000.
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Principles of advertising for Filipinos
by Calupitan, Eleanor A. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Eleanor A. Calupitan, c1972Availability: Items available for loan: Main Library (1). Location(s): Filipiniana Section F 659.1 C166p 1972.
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Advertising in the Philippines : its historical, cultural and social dimensions
by De la Torre, Visitacion R. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Manila: Tower Book House, c1989Availability: Items available for loan: Main Library (2). Location(s): Filipiniana Section F 659.109599 D341a 1989.
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Advocacy advertising / by Leonardo R. Garcia Jr.
by Garcia, Leonardo R., Jr. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Malate, Manila: De La Salle University Press c1999Availability: Items available for loan: Main Library (1). Location(s): Filipiniana Section F 659.1 G216a 1999.
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AdBoard : 25 years of self-regulation / by Terssa Lara, project director ; Gid Reyes, editor
by Lara, Teresa | Reyes, Gid. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Makati City : Advertising Board of the Philippines, c2000Availability: Items available for loan: Main Library (1). Location(s): Filipiniana Section F 659.11209599 Ad221 2000.
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How to market, advertise, and promote your business or service in your own backyard
by Egelhoff, Tom. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Hoboken, NJ : John Wiley & Sons, 2008Availability: Items available for loan: Main Library (1). Location(s): Reference Section C 658.8 Eg29h 2008.
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Advertising
by Miranda, Gregorio S. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Manila : National Book Store, ©1987Availability: Items available for reference: North Fairview Branch [Call number: F 659.1 M672a 1987] (1). Location(s): Filipiniana Section F 659.1 M672a 1987.
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Fashion promotion in practice / Jon Cope and Dennis Maloney
by Cope, Jon [author] | Maloney, Dennis [author]. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London : Fairchild Books, [2016]Availability: Items available for reference: Main Library [Call number: R 659.19 C782f 2016] (1). Location(s): Reference Section R 659.19 C782f 2016.
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Hey whipple, squeeze this! : the classic guide to creating great ads / by Luke Sullivan ; with Sam Bennet
by Sullivan, Luke | Bennet, Sam [author]. Edition: Fourth editionMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Hoboken, NJ : John Wiley & Sons, [2012]Availability: Items available for loan: Pasong Tamo Branch (1). Location(s): Reference Section R 659.1 Su951h 2012.
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Our master's voice : advertising / James Rorty, with a new introduction by Jefferson Pooley
by Rorty, James [author]. Material type: Book; Format:
electronic
available online
 ; Literary form:
Not fiction
Publisher: Bethlehem, Pennsylvania : mediastudies.press, 2020Online access: Click here to access online Availability: Items available for loan: (1). Location(s): Accessible online .
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