Creative strategy in advertising / Bonnie L. Drewniany, A. Jerome Jewler
By: Drewniany, Bonnie L [author].
Contributor(s): Jewler, A. Jerome [author].
Material type:
BookPublisher: Boston, MA : Wadsworth Cengage Learning, [2011]Edition: Tenth edition.Description: xvi, 328 pages : illustrations.Content type: text Media type: unmediated Carrier type: volumeISBN: 9781424069071.Subject(s): Advertising | Advertising sing copy | Business & moneyGenre/Form:
Note(s):
Includes index.
| Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
| Book | Main Library Reference Section | Reference | R 659.1 D776c 2011 (Browse shelf) | Room use only | 32137QC |
Total holds: 0
Includes index.
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