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PR management / Sandeep Sharma

By: Sharma, Sandeep [author].
Material type: materialTypeLabelBookPublisher: New Delhi : Random Publications, 2022Description: viii, 249 pages.Content type: text Media type: unmediated Carrier type: volumeISBN: 9789393884091.Subject(s): Public relations -- Management
Contents:
Introduction
Public relations management roles
Public relations as a management function
Public relations and social networking
PR and media planning
Public relations and policy management
Public relations management in library
Public relations in marketing
Management in consumer relationship system
Public relations strategies : knowing your audience
Note(s):
Includes bibliographical references (pages [246]-247) and index.
List(s) this item appears in: New Acquisitions (1st Quarter of 2024)
Item type Current location Collection Call number Status Date due Barcode Item holds
Book Main Library
Reference Section
Reference R 659.2 Sh531p 2022 (Browse shelf) Room use only 52994QC
Total holds: 0

Includes bibliographical references (pages [246]-247) and index.

Introduction

Public relations management roles

Public relations as a management function

Public relations and social networking

PR and media planning

Public relations and policy management

Public relations management in library

Public relations in marketing

Management in consumer relationship system

Public relations strategies : knowing your audience

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