Strategic management / adapted by Reed Kennedy, with Eli Jamison [and five others]
By: Kennedy, Reed [author]
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Contributor(s): Jamison, Eli [author] | Simpson, Joe [author] | Kumar, Pankaj [author] | Kemp, Ayenda [author] | Awate, Kiran [author] | Manning, Kathleen [author].
Material type: 
BookPublisher: Blacksburg, Virginia : Pamplin College of Business, [2020]Description: 1 online resource (343 pages) : color illustrations.Content type: text Media type: computer Carrier type: online resourceISBN: 1949373967.Subject(s): Strategic planning | Business & moneyGenre/Form: Electronic BooksOnline resources: Click here to access online | Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
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eBook (Free & Open Access)
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Accessible online | Circulation | Available | EB-00287 |
Includes bibliographical references.
Chapter 1. Mastering strategy : art and science
Chapter 2. Assessing organizational performance
Chapter 3. Evaluating the external environment
Chapter 4. Evaluating the internal environment
Chapter 5. Synthesis of strategic issues and analysis
Chapter 6. Selecting business-level strategies
Chapter 7. Innovation strategies
Chapter 8. Selecting corporate-level strategies
Chapter 9. Competing in international markets
Chapter 10. Executing strategy through organizational design
Chapter 11. Leading an ethical organization : corporate governance, corporate ethics, and social responsibility
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