Scott, David Meerman , author ,
The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly .-- Fifth edition
Includes index.
ISBN 9781119070481
Internet marketing
Public relations
658.872
The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly .-- Fifth edition
Includes index.
ISBN 9781119070481
Internet marketing
Public relations
658.872